News

16/9/2009
DHHS Web Strategy Update

Working with 13 business units through comprehensive moderated sessions led to a deeper understanding of the challenges facing an organisation of such scale and breadth as DHHS

Disparate units all working from one common framework and lacking the individual attention they need to provide an efficient web offering to the Tasmanian public was an immensely confronting problem. 

Concerns about who the target audience was 'really' comprised of and how they wanted to interact with DHHS, we engaged a specialist usability firm to undertake focus group explorations for needs, wants, and behaviour.  This was supported by a mix of online and moderated testing for information architecture to build and assess the effectiveness of a new content structure. 

Combining months of research Future Medium presented a strategy which clearly addressed the following issues:

  1. What users wanted and their behaviour online
  2. What business units needed and how to match this to user expectations
  3. A rationale for a revised design
  4. A revised information architecture, content authoring process, and stakeholder management recommendations
  5. Comprehensive use cases and associated wireframe design plans; and
  6. A structured management plan for the next 12 months.

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