Our creativity governs all sectors of the company; from consulting and project management, interface design, web design, web development, application and site architecture, comprehensive hosted content management integration, and corporate style guide development and application.

In addition to our flair for creative design, our customers benefit from a tight combination of brand-sensitive commercial design skills and sophisticated technical application.  This ensures we look after an online presence in its entirety and exactly as a marketing department or advertising agency expects it to be.

The creative team is an integral part of the company and work seamlessly with marketing and technical people.  This allows creative material to be quality controlled throughout the whole process of providing a solution (in particular the implementation phase where designs are applied to technical elements).  This is particularly relevant for brand-sensitive projects where strict adherence to style manuals and corporate identity guidelines is required.

The creative team are broadly skilled in brand development, interface design, online content presentation, and usability standards.  This well rounded approach to creative solutions allows the team to draw from and compliment relevant off-line material whilst also focussing on successful communication of content and messages online.

The creative team regularly work with leading external graphic designers and advertising agencies.  This is reflected in many of our ongoing projects with organisations that utilise the services of both an advertising agency and Future Medium as their online partner (>see CONNECT and RACT).

In addition to their in-house work the creative team are available for design-only projects and regularly assist with usability issues, and conceptual and finished art material (particularly web-application interfaces) for a wide range of local and export firms.